Ownit Homes – Celebrating 50 Years

Objective: The primary objective of the campaign was to commemorate Ownit Homes’ 50-year anniversary and reinforce the company’s position as a trusted and respected home builder. The campaign aimed to engage both existing and potential customers by highlighting Ownit Homes’ legacy, expertise, and commitment to quality.

Campaign Results: The Ownit Homes “50 Year Anniversary” campaign, executed by ADFX, achieved remarkable success in celebrating the company’s milestone and driving customer engagement. The campaign generated a significant increase in brand awareness, with a surge in social media followers, website traffic, and customer inquiries. The emotionally resonant storytelling and visual content effectively communicated Ownit Homes’ legacy, expertise, and commitment to quality, strengthening the brand’s reputation as a trusted home builder.

Logo Design: ADFX also developed a commemorative logo for Ownit Homes’ 50-year anniversary. The logo incorporated the company’s existing branding elements while featuring a prominent “50” emblem to signify the milestone. The logo’s design reflected Ownit Homes’ modern and innovative approach to home building while paying homage to its rich history and expertise.

Conclusion: ADFX’s comprehensive services, including creative strategy, storyboard development, scripting, social ads, and print collateral, successfully supported Ownit Homes’ “50 Year Anniversary” campaign. The campaign effectively celebrated the company’s milestone, reinforced its brand identity, and drove customer engagement. The commemorative logo design further enhanced the campaign’s visual representation and brand recognition.